LinkedIn Marketing highlights in a recent report how much demand has grown for marketers in digital roles. Their internal data analysis shows that digital marketing and social media jobs are in high demand. Fifty percent of the top ten jobs…
Social media marketing opportunities are rapidly expanding and companies are moving to e-commerce faster than planned due to the global business environment. New digital worlds are opening up as well-known brands move into virtual real estate. Social media platforms provide…
In the internet age, the world has a double-edged relationship with personal connections. Social networks have made us simultaneously more And less personally connected to others; we both feel free to share more of ourselves with the public than in…
Instagram has over 1 billion users worldwide and Instagram video marketing is growing in popularity. According to Instagram, 90% of people on the platform follow a business, and 50% are more interested in a brand when they see its ads…
Many brands make good use of influencer marketing. It has become a vital tactic when it comes to promoting your brand on social media. Influencers, being the stars of the social media universe, are able to communicate a brand to…
Editor’s Note: This blog was originally published in October 2020 and has been updated with additional content in June 2022. Now that we live in the digital age, we are exposed to social media every single day. Why? Because social…
Does your brand use TikTok as part of its social media marketing strategy? TikTok is quickly becoming a staple in most companies’ digital marketing toolbox. It may have started out as an app for Gen Z users who wanted to…
LinkedIn, as a professional networking platform, is trusted by businesses. With LinkedIn ads, you can generate leads, increase website traffic, and build brand awareness among over 850 million professionals. If your advertising strategy is aimed at business professionals, then building…
At the most basic level, your brand is what sets you apart from your competitors. It is a collection of people’s thoughts, emotions and associations about your business. And when it comes to social media, your brand is important because…
You may be familiar with social media influencers like the Kardashians, Selena Gomez, and The Rock, but did you know that Jamie Oliver is the top influencer on Instagram with over 9 million followers? Have you heard of Benjamin Lawley,…
