Content marketing is becoming increasingly important in today’s competitive digital environment. New content marketing ideas are essential to stay ahead of the curve and attract new customers. Businesses are constantly striving to discover the latest trends in order to Attract…
As the name suggests, content marketing works using content to attract and retain an audience. The whole goal is to provide value and benefit that builds relationships with the target audience and ultimately drives them to action.
Graphic design matters a lot. I’m sure many of you will agree. A company’s image can be heavily influenced by their graphic elements. Look at companies like Apple, Nike and Amazon. Only their logos reflect the vision and personality of…
Editor’s Note: This post was originally published in August 2019 and has been updated with additional content in August 2021. Do you ever feel unsure about what content to create and share or how to choose content marketing topics? Do…
Editor’s Note: This post was originally published in July 2020. It’s been updated with additional content in June 2022. A long time ago, marketing involved a lot of interruption. To get the word out about a product, service, or brand,…
Should your content marketing strategy include Reddit? Well, with over 48 million monthly users, this might be a good idea for you or your clients. Many companies do not include Reddit in their marketing strategy when planning their social media…
Year 2050, and content still king…. Just kidding! The year, of course, is 2022 – the year in which we predicted that content would remain king. And jokes aside, we can let the first line of this post serve as…
Google is working hard to make it easier for users to find information. And sometimes the search engine updates its tools to improve the search engine results page (SERP). Search engine updates are meant to help users, however creators often…
No matter how hard you try, your site will have outdated content. Here at WSI, we are constantly writing and posting new content on our blogs, as creating new content is the foundation of an effective marketing strategy. But the…
Wondering how to use AI applications when building a digital marketing strategy?
